Empowering Agri-Input Retailers in India with a Multi-Vendor E-commerce Platform

Client Overview

Agrim is a nationwide network of agri-input outlets, where retailers can effortlessly access over 20,000 agri-input products ranging from field crop and vegetable seeds to agricultural tools, spray pumps, pesticides, herbicides, fungicides, bio-fertilizers, and animal feed all at wholesale prices.

Problem Statement

Agrim, despite a strong offline presence in India, lacked a digital platform to cater to the growing online market. This limited their reach and prevented them from connecting with potential retailers across the country. Recognizing the need to expand digitally, Agrim faced the challenge of developing an effective online presence that could seamlessly integrate with their existing infrastructure and address the unique needs of agri-input retailers.

Challenges

• Lacked online platform for vendors- There was no dedicated space where new vendors could sign up to join the Agrim ecosystem, nor could existing vendors easily list their products and process orders. 
• Absence of Multi- Vendor Platform- Agrim lacked a centralized multi-vendor e-commerce platform, preventing vendors from easily listing their products and hindering retailers from efficiently purchasing diverse agri-inputs in a single transaction.

Solutions

Agrim collaborated with Auriga IT to develop a robust multi-vendor e-commerce solution. Leveraging the powerful CS-Cart platform, we crafted a custom marketplace that empowered vendors to effortlessly sign up and showcase their products, while enabling retailers to conveniently browse and purchase from various vendors within a single, streamlined platform.

• Ecommerce Website- We developed a robust e-commerce website for Agrim empowered retailers with a seamless platform to browse, order, and track their purchases. Additionally, the platform opened doors for vendors to reach a nationwide customer base, fostering a mutually beneficial ecosystem for all stakeholders involved.

Project Outcome

• Effortless Product Discovery- Retailers can easily find the agri-input products they need through intuitive search and navigation.
• Instant Price Comparison- Retailers can instantly compare prices and check availability, making informed decisions.
• Easy Order Tracking and Notifications- Retailers can easily track orders and receive status updates, improving transparency.
• Multi-Vendor Marketplace: A centralized platform now connects numerous vendors with a wider audience of retailers, offering a diverse selection of agri-inputs.